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Welcome to The Bathwick Group

Bathwick is not a traditional analyst company.

We do research (a lot of it, much of which is through benchmarking), we generate knowledge, and we develop understanding from that knowledge – into how IT is really used in businesses, how the IT market works, and where existing and future forces are driving it.

But mainly we help IT companies understand and communicate with their customers, and we help those customers identify, measure and improve on how they buy and productively use IT and Communications products and services today.

We don’t carry around a hammer treating every challenge you have like a nail; we bring the whole toolkit – and we invent new tools when your particular needs make that necessary.

Welcome to The Bathwick Group.